I want to make everything in life easier and more delightful (it’s a blessing and a curse).
I also have an insatiable curiosity which leads me to always try to answer the question: “Why?”
My expertise
Product design
E-commerce
Financial services
Conversion optimization
Applied psychology
Who I am
The toughest, most complex product design challenges are my passion. With over a decade of experience at a lead level and a Master’s degree in Human Factors in Information Design, I have a knack for transforming detailed domain knowledge into simplified, user-friendly solutions. I thrive on making the complex feel effortless and am energized by learning everything I can about a domain.
Ask me about my work on a future-state vehicle inventory / configuration tool and the delivery tracker I recently introduced for a major construction equipment rental company.
What problem can I help solve for you?
Get in touch
You can contact me on LinkedIn or via this form.
Please don’t hesitate to reach out — I would love to chat!